Woke washing? How brands like Gillette turn profits by creating a conscience | Advertising | The Guardian
Gillette's 'The Best Men Can Be' campaign stirs up strong feelings of the wrong sort | Creative Moment
SJW GILLETTE DESTROYS ITSELF with viciously stupid anti-Male advertisement! GET WOKE GO BROKE! - YouTube
/arc-anglerfish-arc2-prod-pmn.s3.amazonaws.com/public/32YKFMFFMBEWJE3PO3DDURYJIY.jpg "If you think what Gillette is doing is new, you haven't been paying attention | Elizabeth Wellington")
If you think what Gillette is doing is new, you haven't been paying attention | Elizabeth Wellington
The year woke broke: a brief history of a contested word - New Statesman
Grooming Brands Are Waging War Over Masculinity | GQ
Procter & Gamble's Gillette ad: What it says about the trend in 'woke' advertising | CNN Business
The Economist on Twitter: "What is "woke" advertising? https://t.co/JgWsoL7MXp https://t.co/1ThyN5h2pb" / Twitter
Why Nike's Woke Ad Campaign Works and Gillette's Doesn't
P&G Challenges Men to Shave Their 'Toxic Masculinity' in Gillette Ad - WSJ
Post Gillette: other brands are better at matching practice with talk, but don't get the publicity
How to avoid the pitfalls of Gillette's 'woke' commercial | Ad Age
Gillette is woke now? When brands try to keep up with the times
Opinion | What Trump's fast-food feast and Gillette's woke razor blades have in common - The Washington Post
Gillette has it right, advertisers can't just celebrate masculinity & ignore #MeToo
Gillette - Have sensitive skin? Get razor bumps when you shave? Tired of razor burn? Request a free sample of Gillette® SkinGuard today. Click here http://spr.ly/6180EKiCC | Facebook
Stick to selling razors, Gillette, and leave men alone – Boston Herald
Gillette - Gillette updated their profile picture. | Gillette,Hair Removal Products (product),Skin & Body Care,Beauty,Fashion & Style
Woke: A Guide to Social Justice: McGrath, Titania: 9781472130846: Amazon.com: Books
What Gillette's Controversial Ad Teaches Marketers About “Woke Advertising”
Gillette's 'We believe: the best men can be' razors commercial takes on toxic masculinity - YouTube
Razor burn: Gillette ad stirs online uproar | AP News
Woke' Culture Has Been Fighting Injustice Since Early 1900s - Bloomberg
Whippet Melbourne - Get woke, go broke? Three 'boycotted' brands doing just fine.
Did Gillette Miss the Mark with Its Toxic Masculinity Ad? - Knowledge at Wharton
